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Colors and color photos

Offer your shirt in multiple colors, and optionally show a photo for each color.

Adding colors to a listing

Edit the listing from your dashboard and add up to 5 colors in the Colors section. Type anything ("Heather Grey", "Forest Green"), though sticking to common color names keeps things tidy. Colors appear as chips on your public shirt page.

What colors do when you sell on ShirtMap

If the listing is sellable on ShirtMap, buyers pick a color alongside their size in the buy box, and the color they chose appears on the order, your packing slip, and the sale email. You can also track stock separately for each size and color combination; see Inventory and sellable listings.

Color photos (optional)

You can add one photo per color so shoppers see the actual colorway when they pick it:

  • Edit the listing and scroll to Color photos in the Colors section. Each saved color gets its own upload slot.
  • Colors without a photo simply show your main front and back photos. Nothing is required.
  • Just added a new color? Save the listing first, then its photo slot appears.

On your shirt page, picking a color that has a photo swaps it into the image viewer automatically.

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Colors and color photos - ShirtMap Help